The story began with a phone call; Liam, the Head Winemaker, wanted to create a new label for their award-winning English Sparkling offering – We took on the challenge and went above and beyond – resulting in an entire redesign of the bottles that reconnects the brand, and it’s audience, with the richness and authenticity of an extraordinary product.

We successfully invigorated one of England’s most revered Sparkling Wine producers and the company has experienced immediate results from the redesign. After the much-anticipated release of their Classic Cuvée, Blanc De Noirs, Rosé, and Reserve, they are now able to enforce their rightfully dominant presence with a unique and distinctive set of labels that are beautifully considered and produced – epitomising the English Sparkling wine within.

The Beginning —

Sparkling Wine has a notoriously traditional look. Whilst Lyme Bay is also traditional in appearance, at its root, the winery is incredibly innovative, forward-thinking, and gives exceptional attention to detail. We believe that there are only a few brands able (and brave enough) to leave the status-quo and achieve their true character in their packaging. Lyme Bay sought to combine the classic and timeless look of the traditional sparkling wine trend with a perfectly executed and considered design approach.

The Challenge —

Our intention for this project was to create a marked contrast to the previous product identity. We wanted this to be particularly apparent when the bottle was fully dressed; our working designs included exploration of fine printing details and typographical history, using very rare vintage woodcut typefaces and hand-drawn flourishes and bars.

As part of our approach and execution, we also explored Lyme Bay’s brand architecture to ensure that our solution provided a flexible platform from which to create brand cohesion across all existing and future product offerings.

Client feedback —

Client feedback "Our time working with Studio Beró has been invaluable. They not only revolutionised the look of our sparkling wine, but also opened our eyes to the potential of the product, and our brand as a whole. We had high expectations and they went above and beyond. We have seen immediate and overwhelmingly positive outcomes as a result of working together.

Throughout the project, Justin and the team were flexible, efficient, and dedicated to meeting the brief. The whole thing was executed with sharp attention to detail. Studio Beró proved time and time again that they are a great agency who really cares about delivering a very high standard of work and communication."

Liam Idzikowski

Head Winemaker

If you would like to find out how Studio Beró can help you design your next packaging for your wines, beers, spirits, and other alcoholic beverages, then please contact Justin;

Telephone: +44 (0) 1305 784 775
Justin [at] bero.studio